Business Analytics (MS)
Enhance your expertise in the art and science of business analytics with a master’s degree in business analytics from East Texas A&M.
Take Your Career to the Next Level
The Master of Science in Business Analytics is an approved Science, Technology, Engineering and Mathematics (STEM) program. The program offers students from business and non-business backgrounds an opportunity to develop expertise in the art and science of business analytics in this high-demand field. Students will learn how to collect, organize, analyze, optimize and interpret Big Data. The program emphasizes decision-making skills to apply Big Data findings to business challenges.
Nationally-Ranked Affordable Programs
The College of Business has been recognized by the highly anticipated U.S. News & World Report rankings for 2023 for several programs.
Is this Program a Good Fit for You?
Business Analytics students are typically interested in:
- Business analysis
- Management consulting and strategy
- Hands-on experience using statistical, software engineering and modeling tools to solve business challenges
- Marketing analysis
- Data management
- Business intelligence: finance, risk and health analytics
Careers
Business analytics students can identify solutions hidden in Big Data and apply these findings to real-world business challenges. You can become a highly valued data analyst, giving an organization ideas for smarter strategic management and better operational efficiencies. Graduates are well-positioned to transition quickly when internship and job opportunities present themselves.
Career Possibilities and Current Median Salaries
- Business analytics is ranked second in a Computerworld survey on the most difficult skills to find.
- McKinsey Global Institute reports that the United States could face a shortage of between 140,000 and 190,000 individuals who possess deep business analytic skills and an additional 1.5 million managers with the skill set to implement the results.
- Employment of management analysts is projected to grow 11% from 2021 to 2031, must faster than the average for other occupations.
Analyst
US DOL Bureau of Labor Statistics, Occupational Outlook Handbook, 2022
COB Benefits STEM
The East Texas A&M Business Advantage
Here you will gain the knowledge, confidence and the practical tools you need to become a professional, ready to compete in the marketplace.
AACSB
Accredited
Earn a valuable degree from a fully accredited business program. Since 1976, the College of Business has held this prestigious designation making it one of roughly 800 institutions to hold such a distinction worldwide.
Innovative Programs
STEM Designated Degree
Our STEM-designated undergraduate and graduate programs in Business Analytics, as well as our Master of Science degrees in Finance, Marketing, Marketing Analytics, and Supply Chain Management, give students a significant advantage in the fastest-growing markets. These programs prepare students for professional careers that offer job security, flexibility, satisfaction, and excellent earning potential.
Student Experience
World-class Faculty
Engage with exceptional faculty who are both significant scholars and industry leaders that provide you with personalized attention. Renowned for their research and enterprising spirit, learn from the best to be the best with industry insights they provide.
Career Services
Your Future
Explore careers and develop a plan as you meet one-on-one with our career coaches. Our team will help you curate your resume and cover letters, prep you with mock interviews, provide you with professional headshots, and offer you employment opportunities and access to network with some of the largest companies across several industries.
Scholarships
Funding Your Future
Committed to investing in our students’ futures, our programs are not only affordable but of great value. In addition to the scholarships available from East Texas A&M, the College of Business offers scholarships specifically for business students.
Well-Rounded
Global Exposure
Students will develop, apply and hone evolving skills to ensure their success here in Texas and abroad.
What You Will Learn
Through challenging, fast-paced coursework and collaboration with accomplished peers, this program will prepare you for specific jobs such as computer systems analysts, management analysts (business analysts and process analysts), market research analysts, logisticians and operations research analysts in a wide range of organizations and industries.
Courses to Prepare You for Your Career
- Core business analytics courses, including Advanced Analytics, Data Management, Data Warehousing, Marketing Research and Applied Decision Modeling
PRACTICAL APPLICATIONS
A degree in business analytics will offer you the opportunity to:
- Learn statistical and research methods.
- Acquire knowledge in database management and data warehousing.
- Identify, document, model, assess and improve core business processes.
- Appreciate relevant business trends in the marketplace and consumer behaviors.
- Develop skills that prepare you for the demands of the global business environment.
- Enhance your project management skills including initiation, planning, execution, controlling and closing projects.
- Investigate the technologies, methods and practices that foster innovation, new business opportunities and new efficiencies.
Minors
We offer various minors that can be combined with your Business Analytics (MS) degree. You can learn more about the available minors and their course requirements by visiting the Minors for Graduate Programs page.
- Cyber Security
- Digital Marketing
- Marketing Analytics
Curriculum
Prerequisites for Non-Business Undergrad Majors:
There are no prerequisite courses required for this program.
Core Business Analytics Courses:
Develop Professional Skills. Dive into topics like statistics, analytics, database management, and research covered in the core business analytics courses. 16-week courses are provided to all Graduate terms.
- Business Analytics for Managers (BUSA 511)
- Marketing Research Methods (MKT 595)
- Database Management (BUSA 526)
- Business Analytics Programming (BUSA 523)
- Applied Decision Modeling (BUSA 542)
- Data Warehousing (BUSA 532)
- Advanced Analytics (BUSA 537)
- Project Management (BUSA 521)
Electives:
Make it your own. Customize your degree with Business Analytics electives covering a wide range of business subjects.
- 2 Business Analytics courses from COB Catalog
Available Minors (4 Courses):
Invest in your future. Stand out from the crowd by adding a minor to your degree.
- Cyber Security
- Digital Marketing
- Economics
- Finance
- Financial Planning
- Economics of U.S. Healthcare
- Marketing Analytics
- Corporate Management
- Real Estate
Available Certificates (No prerequisite required):
Get noticed. Add a certificate to boost your job skills, and get hired!
- Auditing and Forensic Accounting
- Business Analytics
- Economics of U.S. Healthcare
- Operational Excellence
- Tax Accounting
Course Rotations
Faculty Spotlight
Zaki Malik, Ph.D.
Son Bui, Ph.D.
Alumni Profiles
Internship opportunities
Internship experience provides the foundation employers are often looking for. Although not required for your degree, internships are an important part of your education experience. The program will consider internships for credit if the requirements are satisfied. East Texas A&M business analytics students work with the College of Business Career Services to achieve career goals through partnering with outside companies and industry leaders.
Course Delivery and Resources
Our programs are designed to be flexible, meeting the needs of working professionals who want the convenience of a fully online degree, full-time students who prefer face-to-face classes and blended options for those who need the convenience of both. The program is currently ranked among the Top 10 Best Online Analytics Master's Degrees by BusinessAnalytics.com. We offer a graduate-level business degree to fit your lifestyle and career aspirations.
You can also complete 50% or more of the credits required for this program at our Dallas site.
Please check the schedule of classes for locations and times. Locations and times are subject to change.
Student Profiles
Student Organizations
The Department of Marketing and Business Analytics Student Chapter promotes academic programs of marketing and business analytics at East Texas A&M, and supports the student's on-campus and online social, academic and professional events. This organization works personally with students and directly with Career Services to take advantage of internship opportunities in their related fields.
Graduate Business Program Costs
Program Costs
Use the following links to get further information to tuition and fees, financial aid and scholarships.
Admission
Your Path to Becoming a Lion
Graduate Step 1 Part 1
- Create an account or login if you already have one
- Complete your profile section first once you log into your account
- Select “School Search” and select East Texas A&M
- Choose the semester you wish to begin
- Select “Business Analytics, MS” as your “Program.”
Domestic Application Fee 395064
- Pay the $50 application fee.
Wait to receive an application confirmation email before proceeding to the next step.
- After you submit your application, the Graduate School will send a confirmation email within two business days to the personal email account you used for ApplyTexas.
Provisional Status
After you submit your application, you may be granted provisional status, which means you can enroll in one semester of courses. You will not be eligible for financial aid until you submit all of your documents and are accepted into the program.
Submit the following documents after you receive an application confirmation email.
Note: GRE is not required
- Upload your documents at myLeo > Apps > Check Admissions Application Status & Test Scores or email your documents to your graduate coordinator unless otherwise specified below.
Graduate Coordinator Rebecca Stevens 395100
Your Graduate Coordinator
Contact your previous institution(s) and request that they send your official transcripts to your graduate coordinator.
- We recommend that you request transcripts for all of your academic work.
All international transcripts must be evaluated and the evaluation submitted to the Graduate School.
We accepts evaluations sent directly from the following Agencies.
- If a normal evaluation is submitted, official original transcripts with all marksheets will still need to be submitted.
- If a WES ICAP or equivalent is submitted, we will not need the official transcripts to be submitted separately.
If your institution is unable to submit a digital copy, hard copies may be mailed to:
East Texas A&M University
Attn: Graduate School
PO Box 3011
Commerce, Texas 75429-3011
We will need official/original documents. If those documents are the only copies you have, the Graduate School can mail them back to you upon request. Contact your graduate coordinator for more information.
Request one signed letter of recommendation, on letterhead, from a professional who can attest to your goals and ability to succeed in the program. That individual should:
- Email the letter to your graduate coordinator or
- Send the letter to you. Then, you will utilize the upload system: myLeo > Apps > Check Admissions Application Status & Test Scores
If you are unable to submit a digital copy, hard copies may be mailed to:
East Texas A&M University
Attn: Graduate School
PO Box 3011
Commerce, Texas 75429-3011
Describe your preparation for graduate work and your academic interests and goals in no more than 500 words.
Submit a resume or curriculum vitae (CV) which includes your academic and professional history and achievements.
Look for application updates in myLeo > Apps > Check Application Status
- Once an admission decision has been made, you will receive an email to your student email account at myLeo > Apps > Leomail.
- Apply for scholarships and graduate assistantships once you are admitted.
- Apply for financial aid by submitting a FAFSA and sending it to school code 003565.
- Contact your financial aid advisor with any questions.
Once registration opens and you are eligible to enroll, your graduate enrollment specialist is here to help you complete registration.
- View your degree plan in DegreeWorks.
- View the schedule of classes.
- To register for classes, go to myLeo > Student Resources > Registration Menu.
Contact your Graduate Enrollment Specialist if you have any questions regarding your degree plan and registration.
Graduate Enrollment Specialist Zhang 395318
Your Graduate Enrollment Specialist
Deadlines
- Fall admission consideration: May 15
- Spring admission consideration: October 15
- Summer admission consideration: March 15
Graduate Step 1 Part 1
- Create an account or login if you already have one
- Complete your profile section first once you log into your account
- Select “School Search” and select East Texas A&M
- Choose the semester you wish to begin
- Select “Business Analytics, MS” as your “Program.”
International Application Fee
- Pay the $75 application fee
Wait to receive an application confirmation email before proceeding to the next step.
- After you submit your application, the Graduate School will send a confirmation email within two business days to the personal email account you used for ApplyTexas.
Submit the following documents after you receive an application confirmation email.
- Upload your documents at myLeo > Apps > Check Admissions Application Status & Test Scores or email your documents to your graduate coordinator unless otherwise specified below.
Graduate Coordinator Rebecca Stevens 395100
Your Graduate Coordinator
- Contact your previous institution(s) and request that they send your official transcripts to:
East Texas A&M University
Attn: Graduate School
2600 S. Neal St.
Commerce, Texas 75428
All international transcripts must be evaluated and the evaluation submitted to the Graduate School.
We accept evaluations sent directly from the following Agencies.
- If a normal evaluation is submitted, official original transcripts with all marksheets will still need to be submitted.
- If a WES ICAP or equivalent is submitted, we will not need the official transcripts to be submitted separately.
Request one signed, and dated letter of recommendation; on official agency or organization letterhead, preferably from a past professor, college instructor, or from a professional who currently supervises the applicant or who has in the past and can attest to their academic preparedness to succeed in the program. That individual should:
- Email the letter to your graduate coordinator or
- Send the letter to you. Then, you will utilize the upload system: myLeo > Apps > Check Admissions Application Status & Test Scores
If you are unable to submit a digital copy, hard copies may be mailed to:
East Texas A&M University
Attn: Graduate School
2600 S. Neal St.
Commerce Texas 75428
Describe your preparation for graduate work and your academic interests and goals in no more than 500 words.
Submit a resume or curriculum vitae (CV) which includes your academic and professional history and achievements.
You do not need to submit test scores if you have completed (all years) of a bachelor's or higher degree from a regionally accredited university in the United States.
Request that your scores from one of the following be sent to East Texas A&M University:
- TOEFL (Minimum Scores: IBT 79, or CBT 213, or PBT 550)
- IELTS (Minimum Score: 6.00 band overall)
- PTE (Minimum Score: 53 overall or higher)
- Duo Lingo (Minimum Score: 105)
*Scores must be less than two years old.
Submit these documents to the Office of International Programs once you have been admitted
- Official sponsor statement
- Bank statement from the sponsor with a balance of at least $34,501 USD which is less than six months old
See the Office of International Program’s “Confirmation of Financial Resource” for more details.
Look for application updates in myLeo > Apps > Check Application Status
- Once an admission decision has been made, you will receive an email to your student email account at myLeo > Apps > Leomail.
- Apply for scholarships and graduate assistantships once you are admitted.
Once registration opens and you are eligible to enroll, your graduate enrollment specialist is here to help you complete registration.
- View your degree plan in DegreeWorks.
- View the schedule of classes.
- To register for classes, go to myLeo > Student Resources > Registration Menu.
Contact your Graduate Enrollment Specialist if you have any questions regarding your degree plan and registration.
Graduate Enrollment Specialist Zhang 395318
Your Graduate Enrollment Specialist
Featured Courses
Course Rotations
Department Contact
Frequently Asked Questions
Do I need to fill out a form to take BUSA 521?
Yes, the BUSA Permit Form must be filled out to take BUSA 521. Contact [email protected] if you have any questions.
Contact Us
- College of Business
- 903.886.5692
- 903.886.5650
- [email protected]
- P.O. Box 3011
- Commerce, TX 75429-3011
